Episode 11 Shelley Paxton

From corporate America liberating brands, to a business of liberating souls

After 27 years as a highly regarded leader stewarding some of the world’s most iconic brands - Harley-Davidson, Visa and McDonalds to name a few - Shelley walked away from it all to nurture her creative soul and discover her true purpose. She called the 16-month journey her Soulbbatical. Not only did it change her life as she says “becoming who I am”, it became her passionate calling.  In 2018, Shelley launched Soulbbatical Coaching + Consulting with the mission to activate the souls of leaders and organizations, inspiring them to realize their greatest purpose, potential and impact. Since then, she has been doing deep, purpose-driven work with individuals and companies like Lowe’s Companies, Inc. In this podcast we talk about her journey from a successful corporate career to being a one-woman band.


  • How Shelley had everything she wanted in her corporate career except the one thing that is most important to her

  • Just because you’re good at it, it doesn’t mean it makes you happy

  • How it’s important to be honest with ourselves about what success means and feels like to us

  • Soul leadership, what that is and why it is important

  • One of the most initial important things you can do when you start your business

  • A really simple exercise to find out what you really want and get at the heart of what motivates you

  • A really key part of being confident - and it’s something you can do right now

  • Client creation is an inevitable series of “no’s”, and it’s about embracing that



Loving the podcast? You can use the #startwithwho hashtag to spread the importance of creating and operating from your authentic self every single day in business. As well, you’ll get to flick through the hashtag to find other business owners who care about authenticity and meaning over pretence and get rich quick. And I’ll be reposting some of my favorite images and stories too.